Ready for your bank account to finally match your expertise?
We help under-represented subject matter experts get more known and land dream clients using other people’s podcasts.
While others are debating your seat at the table, build your own stage.
Recent Shows Booked
Why Choose Other People’s Podcasts (OPP) to solve your visibility problem?
The loudest person in the room wins
Whether we like it or not, we are now in a very noisy world. Its no wonder that as it stands, the loudest person in your industry usually wins the most market share. That means, that in order to get in front of the people who need your service, you’ll need to be louder. We’re not talking about screaming or being obnoxious. Being “loud” simply means having a clear, and repeatable message that you share as many times and in as many places as possible. Using platforms that already exist, with engaged audiences (who just happen to be your target audience) is one of the smartest ways to GET LOUD!
Show AND tell
Showcasing your expertise on other people’s podcasts gives you the opportunity to hold the attention of your audience for more than a 2-3 minute reel. Social media marketing is important, but with podcast guesting you can show AND tell with in depth stories and case studies. You essentially chop the “know, like and trust” process in half without having to spend hours and hours creating, editing and distributing content.
“Social media engagement rates have plummeted the last 15 years. Ad engagement, too…The visibility of TV and print advertisements have died off with those mediums…But, by and large, every marketing channel that’s risen in the last quarter century has fallen in efficacy the last decade.
Except email.”
Source: https://bit.ly/4dJE8Tn
Soon, you won’t have a choice but to get “Anti-social” with your content, and the leaders who take advantage of an omni-channel approach now will win in the future.
If done well, a podcast guesting tour is a game changer…
But, it’s time consuming!
It takes 6-8 hours per month to research the right-fit podcasts. It takes hours to gather your pitch materials, send pitches, follow up on pitch emails that don’t get a response. It takes even more time to turn the podcast interview into content. All this, on top of your sales-generating activity within your company. Listen, this is not the time to DIY your way out of business.
Introducing Podcast to Spotlight Xcelerator
Introducing Podcast to Spotlight Xcelerator
Who's down with OPP? We definitely are!
Instead of exhausting yourself creating yet another podcast in this season of overwhelming to-do lists, why not leverage someone else's established audience? Even if you already have your own show, appearing as a guest on targeted podcasts introduces your expertise to an entirely fresh pool of potential clients. Even better? These listeners are precisely your ideal clients (because we're meticulous about where we pitch you!).
So, unlike throwing content into the digital abyss and praying someone notices, with the OPP Content Booster you're having direct conversations with people actively seeking your specific knowledge. On top of securing these guest spots and preparing you to shine in your interviews, we'll transform each appearance into a content goldmine that works for you long after the episode airs.
Let's pop open the hood and see what's included
But, don’t take our
word for it…
For You DIYers: Steal our Pitching Secrets with the new Podcast Pitch Guide!
Take the guesswork out of the process. Nail down your perfect pitch to unlock the power of podcasting. You don't have to have your own podcast to get consistent, qualified leads. For the price of a latte at Starbucks, you'll gain access to a proven 3-step system that will help you to prep, pitch, and leverage every podcast feature to get in front of the people you'd otherwise have to pay thousands to find online.
